This is a double page spread from Kerrang! Magazine with its usual colour theme and layout for a DPS. This article is picture led as the whole left page is taken up with a staged photo of the band, Rolo Tomassi. The photo is obviously staged because the band members are modelling/posing for the shot. The right page is taken up by the headline, sub-heading and the editorial, all in the usual style of Kerrang!. The headline is large and bold, using the red and white to make sure it contrasts well. The way the headline/sub-heading background is done like a splatter of paint makes the magazine look unclean but formal and clear. This will appeal to younger audiences.The editorial uses the common use of leading caps, highlighted in red to help it stand out against the white background and black text. Not only is the first letter highlighted but the first two words are in red to start the paragraph. This occurs at the beginning of every paragraph in the editorial, the red text is in block capitals to enhance it further. Another use of block capitals is in the headline and sub-heading which doesn't stop it from being easily readable because the headline is short and in large letters and the sub-heading is also rather brief, the letters are fairly large and the contrast of red and black helps the text to be easily read so the use of block capitals is not a negative aspect. There is a use of a puff on the DPS which looks like the sub-heading in the layout and colour theme. The puff is a quote by a band member from Rolo Tomassi. Quotes are commonly used in magazine articles to indulge the readers and make them feel that the band is talking out to them. There is a short banner/puff on the right hand page used as an 'equation' to show the magazine's opinion on what the band is made of by using aspects of the band. The byline is under the sub-heading, out the wat of the editorial and image.

Great similar product research for DPS. Mrs R
ReplyDelete